creating_buyer_personasIt’s important to establish buyer personas for your business so you can segment your audience and create stronger marketing campaigns. But how do you start researching and creating these personas from scratch?

Our free, customisable buyer persona template will let you easily organise your research to create your very own buyer personas.

With this template you can learn best practices for persona research and create beautiful, well-formatted buyer personas that you can share with your entire company. 

This template includes tips and tricks for:

 

Asking the right questions during your persona interviews and surveys

Formatting your persona research in a compelling way

Presenting your new, finalised buyer personas to your company

Using your buyer personas for segmentation, content mapping, and lead nurturing

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